What kind of commercial projects do you produce most?

Commercial video production for brands and agencies: TVCs, OLV, branded content, product films, tabletop, and fashion campaigns. We also handle cutdowns and versioning.

Do you handle full-cycle commercial production in NYC?

Yes. We run the full pipeline in NYC: bidding, crewing, locations, permits/COIs, production, post, QC, and final delivery. One lead producer accountable from kickoff to masters.

Do you work with agencies or directly with brands?

Both. For agencies: we support boards, bids, and deliverables. For brands: we manage production end-to-end with clear approvals.

Can you turn around a bid fast?

Yes. Once we have deliverables, usage, dates, locations, and references, we provide an initial scope quickly. We can price options (good/better/best) to speed approvals.

What do you need from us to quote accurately?

A short brief with: deliverables (TVC, OLV, formats), distribution/usage, timeline, creative references, and location/casting assumptions.

Do you handle permits and production insurance in NYC?

Yes. We manage NYC permits and provide General Liability/Workers’ Comp insurance (COIs) per venue. We match specific agency limits if required.

Can you deliver broadcast specs as well as digital?

Yes. We deliver masters for broadcast and OLV with QC, slates, aspect ratios, captions, and versioning based on network/platform specs.

Can we hire you for post-production only?

Yes. Post-only services include offline/online edit, color, sound, VFX, and multi-format versioning. We can also take over existing project files.

How do you manage approvals and prevent last-minute surprises?

We lock a clear approvals path: deliverables list, timeline gates, and feedback rounds. We use change control when scope shifts so budgets stay predictable.

PRODUCER-LED

Commercial Video Production Company in NYC

High-end commercial video production for brands and agencies – from creative brief to shoot, post, and delivery. NYC-based production company with a producer-led workflow. One lead producer from bid to delivery, across TV commercials, OLV, tabletop, and brand films.

Film

VFX

Send a brief

TV Commercials

Brand Films

Tabletop

OLV

One lead producer accountable from estimate to delivery. No account managers, no bloat

Commercial

TVC / OLV. Director bidding, line-item budgets, shoot + post

Brand & Internal

Employer brand, leadership films, retainer-friendly cadence

Product & Tabletop

Packshots, beauty/product craft, VFX-ready pipeline

Introducing Mighty Grappy. This character was developed as part of the advertising campaign to launch the new Bosch Vitafresh refrigerator.

FEATURED

Work

COMMERCIAL: Director bidding, treatments, shoot + post.

BRAND & INTERNAL: HR, brand films, retainer-friendly cadence.

PRODUCT & TABLETOP: Packshots, beauty/product craft, Motion Control

FEATURED

Work

A quick look at recent commercial video production – TVC, OLV, tabletop, brand films.

View All Work

Bold Creative Boutique

We are a small but bold boutique creative video agency and video production company.

Exclusive Project Focus

We work with no more than two clients at a time, dedicating ourselves fully to their needs.

Delight Guaranteed

If we take on a project, we will do everything possible to ensure a high-quality video production service and make you squeal with delight.

CORE

COMMERCIAL Services

TV COMMERCIAL PRODUCTION

NYC commercial video production for TV commercials and broadcast spots – built for agency timelines and approvals. Producer-led commercial production company handling pre-pro through delivery.

Pre-pro, casting support, locations, permits, schedules
Shoot production with scalable crew and vendors
Broadcast-ready masters plus cutdowns for digital

COMMERCIAL FILM PRODUCTION

Cinematic commercial film production for brands and agencies – from concept support to final delivery. Commercial video production that stays consistent across platforms and versions.

Brand films, launch films, and hero commercial videos
Cutdowns for paid media, OLV, and social
Versioning for different markets and deliverables

TABLETOP & PRODUCT COMMERCIALS

Tabletop commercial video production focused on product detail, controlled lighting, and repeatable results. Ideal for product commercials, inserts, and packshot-heavy edits.

Pack shots, pours, splashes, macro inserts, beauty passes
Studio setups, practical FX, and controlled motion
Consistent looks across SKUs and campaign updates

NYC COMMERCIAL PRODUCTION SERVICES

Commercial production services in New York – built for out-of-town agencies and production companies shooting in NYC and Manhattan. Fast, organized, and predictable on the ground.

Location scouting, permits, crew + equipment coordination
Vendor management, call sheets, reporting, cost tracking
Tight schedules with clear communication from one producer

COMMERCIAL POST-PRODUCTION

Commercial post-production designed for approvals and deadlines – clean version control, fast turnarounds, and delivery-ready assets for broadcast and digital.

Edit, conform, QC, and mastering
Color, sound mix, subtitles, supers, end cards
Deliverables for 16:9, 9:16, 1:1 and platform specs

MOTION GRAPHICS & VFX FOR COMMERCIALS

Commercial motion graphics and VFX that stay brand-safe and on-brief – enhancing spots without distracting from the message. Built for advertising production workflows.

Titles, supers, kinetic typography, end frames
Cleanup, screen replacement, compositing
Animated callouts and product data visualization

The "Low-Friction"

Workflow

A producer-led commercial video production process – from brief to delivery in NYC.

ALIGN

What you get:

A locked scope, schedule, and bid.

We start with the business goal and media plan, then translate it into a commercial production plan. You get a clean bid, a realistic schedule, and clear approvals – before anyone rolls a camera.
Commercial video production includes:

Treatment + shot list alignment with agency/brand stakeholders
Budgeting, staffing, and location strategy for NYC / Manhattan
Pre-pro checklists for legal, music, talent, and usage

EXECUTE

What you get:

On-set commercial production with minimal disruption.

A commercial production company should run quiet and controlled. We keep sets efficient, protect the creative intent, and keep decisions moving – so agencies and brands can focus on the work, not the logistics.
Commercial production in New York includes:

Crew, gear, and vendor management for TVC and commercial film shoots
Tight set operations, timecards, reports, and change control
Options for tabletop, studio builds, and location work across NYC

Deliver

What you get:

Broadcast + digital deliverables, versioned and QC’d.

Commercial post-production built for approvals, specs, and deadlines. We manage versioning and delivery so your commercial video is ready for broadcast, OLV, and paid media without last-minute surprises.
Commercial delivery includes:

Edit, finishing, color, mix, captions, supers, and end cards
Masters for TV commercial delivery plus social cutdowns and aspect ratios
QC, naming, and platform specs for networks, YouTube, Meta, and OLV

"VILKA has proven to be a true expert in internal communications. They bring high-end commercial quality to our corporate messaging, helping us maintain global standards across our branches."

Talent Development Manager,

Coca-Cola HBC

"Exceptional quality and operational speed. VILKA executed our brief with the precision and professionalism required in the pharmaceutical industry."

Senior Marketing Manger,

Bayer

"Finally, a production partner that doesn't just execute, but challenges us to make the creative better. They offered critical insights, implemented feedback instantly, and hit every single deadline. Fast, opinionated, and reliable."

General Manager,

Houzz | CIS

"As a global PR agency, we need speed and reliability. VILKA delivers high-quality assets without friction. A creative partner we can trust with our most important clients."

General Manager,

Porter Novelli | CIS

"Total immersion in our brand goals. VILKA handled the entire project from concept to delivery with incredible attention to detail. A flexible team that perfectly captured our fashion aesthetic."

Marketing Director,

Melon Fashion Group

"VILKA didn't just shoot our hardware; they researched the entire IT market before writing the script. They managed to make complex B2B storage systems look visually mesmerizing. True fanatics of their craft."

Marketing Lead,

RRC Group (Partner of Hitachi)

Client

Testimonials

Commercial video production for brands and agencies: TVCs, OLV, branded content, product films, tabletop, and fashion campaigns. We also handle cutdowns and versioning for performance and multi-platform delivery.
Yes. We run the full commercial production pipeline in NYC: bidding and planning, crewing, locations, permits/COIs, production, post, QC, and final delivery (broadcast and digital). You get one lead producer accountable from kickoff to masters.
Both. Agency-led or direct-to-brand – we plug into your process.

For agencies: we support boards, bids, production plans, and deliverables lists

For brands: we manage the production end-to-end with clear approvals and timelines
Yes. For most commercial video production requests, we can deliver an initial scope and budget range quickly once we have: deliverables, usage, dates, locations, casting needs, and references. If you’re still aligning internally, we can price options (good / better / best) to speed approvals.
A short brief is enough:

deliverables (TVC, OLV, cutdowns, formats)

distribution and usage (markets, term, paid media vs owned)

timeline and shoot window

creative references and must-have shots

location assumptions and casting requirements
Yes. We can manage NYC permit workflows (when needed) and provide standard production coverage required by locations and agencies – typically General Liability and Workers’ Comp, plus COIs issued per venue and vendor. If your agency has specific limits or additional insured wording, we match it.
Yes. We handle tabletop commercial production (studio or controlled location) including product lighting, macro setups, motion control needs, and the right crew for product-focused execution.
Yes. We deliver commercial video production masters for broadcast and OLV, including QC, slates/naming, aspect ratios, captions/subtitles, and versioning. If you have network or platform specs, we build delivery around them.
Yes. Post-only commercial video services include offline/online edit, color, sound, VFX, supers, captions, plus cutdowns and multi-format versioning for campaigns. We also take over messy projects and bring them to delivery-ready.
We lock a clear approvals path upfront: deliverables list, timeline gates, and feedback rounds. We consolidate stakeholder notes to reduce conflicting input, and we use change control when scope shifts so budgets and deadlines stay predictable.
Both, depending on the job requirements and distribution. We can crew commercial video production with the appropriate approach and keep compliance clean for agencies and brands.
NYC-based, travel-ready. We produce commercial video production in New York and other markets, including LA, when the project needs it. If it’s a multi-market campaign, we scale the production plan accordingly.

VILKA Production

Video Production Company in NYC

VILKA is a producer-led commercial video production company in NYC. We run commercial production end-to-end – from bid, schedule, and permits to shoot, post, and delivery. Built for brands and agencies that need clean process, tight control, and high production value for TV commercials, OLV, brand films, and tabletop.

NYC COMMERCIAL PRODUCTION MODES

Full-service commercial production (prepro to delivery)
Production-only for agency-led creative
Post-only for existing commercial footage
NYC shoot unit with scalable crew size
Tabletop unit for product commercials
Remote-friendly approvals for stakeholders

COMPLIANCE + CLEARANCE

Talent releases, location releases, and appearance releases
Music licensing, archive, and usage documentation support
Pharma and finance-friendly review cycles (legal, claims, ISI)
On-screen text, supers, and mandatory disclaimers handled
Brand safety checks across edit, graphics, and final delivery
Organized handoff: masters, source files, and paperwork

Producer-Led

Commercial Production FAQ

FROM COMMERCIAL CRAFT TO CAMERA-READY RESULTS

Attention is the hard currency in advertising. Our background in high-end commercial video production – from TVC and OLV to tabletop product films – means every decision serves the cut: clear story, tight pacing, and clean brand execution. We build production around the realities of commercial approvals: boards, legal, usage, and delivery specs. The result is brand-safe commercial content that looks premium, stays on-brief, and is built to perform across broadcast and digital – produced in NYC and delivered for teams in Manhattan and beyond.